Monday, August 13, 2007

The Transformative Vignette

I don't know what else to call these, but they were a hallmark of movies of the 80s... The scene in the movie where the protagonist was going through "change" and was often accompanied by press in popular magazines and in Rocky's case-- product placement and sponsorship. Some days I wonder if it's things like this that got me interested in advertising back when I was a kid. But I still love them. Even if they are completely ridiculous.

Monday, August 6, 2007

Colin Cowie has 7 different kinds of ice cubes...

So I'm online looking at food vlogs today on the news that Whole Foods has added one of their own, and in the course of events I head to epicurious.com to see their offering.

Colin is apparently a fan of Electrolux, but what's most impressive is that he has different kinds of ice cubes for different drinks. I don't know if that makes him extremely pompous or very thoughtful. You decide.

Thursday, July 12, 2007

Now With Extra Redundancy!


Now With Extra Redundancy!
Originally uploaded by Joe Mud
My thoughts exactly...

Great. now there will never be another one.

Seriously. What do you create after a "best of" version?




What is hyperawesomeoxity, you say?

Anything that a marketer uses to one-up themselves.....constantly.

It's gotta be the biggest irony I find in my business. The idea that products and services will be in perpetual improvement. That there will always be an "improved" Dawn dishwasher detergent. That there will always be a newer version of the iPod. That a single anything is never enough. And to me - that's worth talking about.


driving up the onramp to web 2-point-whatever

So I'm finally breaking down. Finally checking out this whole blog thing. like a million posters on a million other blogs, I am somehow driven to openly speak my mind on things important/interesting/funny/ridiculous to me. Maybe someone out there cares. Maybe someone out there has a different point of view.

But I live it - this "world wide interweb" on a daily basis. It's my current gig---proly my future gig. I've always dug the web. From newsgroups and the original match.com in 1995, I've watched as every company in the world has made their stake in this territory.

"what are you blogging about?" a coworker asks me.
lol... "just bullshit" I say.
"then you're defintely a blogger."